The steps needed for putting canonical URLs into action

Including a Contact Us page on your website and putting the link in the navigation not only makes for good user experience (especially if you have an ecommerce site) but can also potentially earn you some Google juice. You should not only use social networks to acquire potential new customers …

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Google and other review sites can identify spammers

SEO heresy though it may sound, shoving ALT text on every image, even if no actual information is given, is annoying from an accessibility point of view - people with screen readers don't want to hear the information twice (once from the text, once from the ALT text). When multiple pages …

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Want a thriving business? Focus on Google algorithms

Search engine optimization has significantly changed in recent years much to the amiss of Google's guidelines Google can, and does, ignore low relevance links. The worst offenders are generic links ("click here") and even worse, off-topic links. The basis of this approach was the the belief that many business people …

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