Despite previous assumptions, a link from a 301 redirected page shouldn't lose any PageRank compared to a link from a non-301 redirected page. Search engine optimization is a tool to improve a web site's visibility in search engine results. An optimized web site will help to keep your product or …

Search engine optimization has significantly changed in recent years much to the amiss of Google's guidelines Google can, and does, ignore low relevance links. The worst offenders are generic links ("click here") and even worse, off-topic links. The basis of this approach was the the belief that many business people …

Google hasn't spilled all its secrets regarding how it gauges domain authority; but it's reasonable to assume that authority is determined based on each individual page, not the entire site or domain as a whole. There are increasing opportunities to use schema markups, depending on your niche. There are numerous …