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Pay attention to text linksSearch engines have been tailored to predict the intent of customers, which explains why some searches have features such as local 3-packs, featured images or videos and Quick Answers. Understanding the intent behind searches allows marketers to create content messages and formats that will most likely appeal to customers. You shouldn't change old URLs Do your homework! The primary resources are all available here. Its as simple as your ABC's unless you plan on redirecting your old ones to your new ones. In today's SEO, high-quality and relevant backlinks have the most value.
But how do you build good backlinks?! Although the positioning strategy might need to be modified for each country, the company's overall theme and brand image should stay as consistent as possible.